The conference aims and objectives are to:

  • Provide an interdisciplinary platform for academicians, policy makers, top managers, researchers, practitioners and educators to present and discuss the most recent innovations, trends, and concerns as well as practical challenges encountered and solutions adopted in the fields of Business Management and Innovation.
  • Provide opportunities for academics from a range of disciplines and countries to share their research both through the conference podium and refereed publications.
  • Provide opportunities for academics to receive informal in-depth feedback through discussions, and to enable them to establish contact with professionals in other countries and institutions.
  • Creation of action plans to follow up outcomes of the conference and reinforce (as well as create new) partnerships that are aimed at helping governments to develop system-wide business growth strategies in the context of shaping the SDGs, Kenya Vision 2030 and the Big Four Agenda.