Lecturer, Department of Hospitality & Tourism Management
Refereed Journal Articles
Bitok, K. (2020) Sustainable tourism and economic growth nexus in Kenya: policy implications for post-Covid-19. Journal of Sustainable Tourism and Entrepreneurship, 1(2), 123-138. https://doi.org/10.35912/joste.v1i2.209 .
Bitok, K. (2019) Relationship between Extrinsic Motivations and Career Sustainability among Travel and Tour Company Employees. Global Journal of Management and Business Research: F Real Estate, Event and Tourism Management Volume 19 Issue 3 Version 1.0. Online ISSN: 2249-4588 & Print ISSN: 0975-5853.
Bitok, K., Munyiri, K.E., & Nzioka, M.A. (2019) Influence of Employee Intrinsic Motivations on Career Sustainability in the Travel Agency and Tour Operator Companies in Mombasa County, Kenya. African Journal of Hospitality, Tourism and Leisure, Volume 8 (3) - (2019). ISSN: 2223-814X.
Bitok, K., Nzioka, M.A., & Munyiri, K.E. (2019) Relationship between Employee Retention Strategies’ Employee Retention Strategies and Career Sustainability in Travel and Tour Firms in Mombasa County, Kenya. International Tourism and Hospitality Journal 2(3): 1-13 (2019). Print ISSN: 2616-518X. Online ISSN: 2616-4701.
Rotich, K. L., Bitok K., & Mainah, I. C. (2015) Influence of Climate Change on Biodiversity, Human health and Sustainable Livelihood. African Journal of Tourism Hospitality and Leisure Studies, Vol 1, No 2 .
Bitok, K., Kivuva A., & Muiruri, J. (2015) Perceptions of Tourism Students towards Career Choice in the Kenyan Tourism Industry: A Comparative Study of Moi University and Kenya Utalii College. African Journal of Tourism, Hospitality and Leisure Studies, Vol 1 (2).
Conference Papers
Job Satisfaction and Career Sustainability among Employees in Tour Firms in Mombasa County, Kenya. IBRIC. 22 nd - 23 rd June 2023
Perceived costs of intention to adopt halal tourism practice among classified hotels in Mombasa County, Kenya. IBRIC. 22 nd - 23 rd June 2023
Education level and age as factors influencing cultural tourism development at Kogelo, Kenya. 2 nd African Conference on Sustainable Tourism, Strathmore University, Kenya. 3 rd -5 th Nov 2016
Factors affecting employee safety in small and micro hospitality enterprises within Eldoret central business district, Uasin Gishu County. 2 nd African Conference on Sustainable Tourism, Strathmore University, Kenya. 3 rd -5 th Nov 2016
Sustainable Destination Branding and Communication for the Kenya Tourism Board, Greentour Kenya Project/European Union at Sarova Panafric -Nairobi. 13 th -14 th Dec 2022
Employee retention factors on career sustainability among travel and tour companies in Mombasa County, Kenya. 38 th Kenyatta University Postgraduate Seminar. 12 th July 2019